We know instinctively that demos are effective at building brand awareness, customer loyalty, and repeat purchases – but just how effective, quantitatively?
Emerging brands doing in-store demos at Whole Foods (or anywhere, for that matter) often struggle with proving a positive ROI for this critical marketing activity. Brands need sales data quickly to be able to figure out actual lift from the demo, and impact on sales velocity – but that data isn’t always readily available, and in the format needed, without a data manipulation exercise – until now. In this webinar, we reveal new ways to extract these key insights and prove the value of your WFM demos, quickly – once and for all.
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